Qualifications

A bachelor’s degree in business, marketing, or a similar discipline. Demonstrated expertise in digital marketing, with an emphasis on strategy formulation and execution. Strong analytical abilities and familiarity with digital marketing platforms and technologies. Outstanding interpersonal and communication abilities.

Job Overview:

You will be in charge of organizing, carrying out, and overseeing our company’s entire digital marketing strategy in your role as digital marketing manager. This covers social media, email marketing, content marketing, SEO, online advertising, and other digital platforms. To increase online engagement and accomplish company goals, you will collaborate directly with the sales and marketing teams as well as other departments.

Responsibilities:

Create and implement thorough digital marketing plans in line with corporate objectives. Examine rivals and market trends to find areas for expansion. Campaigns for online advertising (such as Google Ads and social media ads) should be planned and managed. Improve ad performance by using data analysis and A/B testing. Supervise the development and implementation of social media initiatives. Oversee social media accounts, including posting, interaction, and content production. Create and implement email marketing programs to cultivate prospects and keep clients. Use analytics to track and improve email performance. Organize the production of material for different digital platforms, such as blogs, websites, social media, etc. Make sure the material speaks to the target audience and is consistent with the brand voice. Improve organic search ranks by putting on-page and off-page SEO tactics into practice and refining them.